Putting wealth before health: junk food advertising and the internet
with Dr Renee Beale, Associate Professor Kathryn Backholer and Ruby BrooksAssociate Professor Kathryn Backholer and Ruby Brooks from IHT's Global Centre for Preventive Health and Nutrition are exploring what happens when junk food companies are enabled to put wealth before our public's health.
In this episode, host Dr Renee Beale is joined by Associate Professor Kathryn Backholer and Ruby Brooks from the Institute for Health Transformation’s Global Centre for Preventive Health and Nutrition (GLOBE) to delve into Kathryn and Ruby’s research on junk food advertising.
A recent study led by Kathryn and Ruby demonstrated how junk food companies have turned to platforms such as TikTok to turn children into brand ambassadors for their products. Together, Renee, Kathryn and Ruby unpack the study’s findings and discuss an upcoming study that will use world-first technology to quantify exactly how much harmful advertising children see and engage with online.
